Client: Infosys
Defending Market Share Against an Aggressive New Entrant
Infosys, an established SaaS provider, was facing unexpected competition from a well-funded startup. They needed to quickly understand the new player's strategy and develop a defensive plan. Our team was tasked with creating a complete intelligence profile.
90%
Predictive Accuracy on Competitor's Next Move
15%
Increase in Competitive Win-Rate
50%
Reduction in Customer Churn to Competitor